◾Main Products Involved: Recordable pet communication button, multi-piece gift box button set
◾Customer Country: USA
◾Customer Type: Offline chain pet store buyer
◾How We Met the Customer: Pet industry exhibition + official website inquiry
◾Products & Quantity Purchased: Special gift box button set for offline stores, quarterly fixed restock
◾Total Project Amount: 400000sets/Year
Order Process Details:
The customer is a buyer of large offline chain pet stores in New Zealand. Their previous supplier’s products had two obvious problems: low-grade recording module with constant obvious noise and rough sound quality; buttons were easy to wear out, collapse and malfunction after period of use, causing many customer complaints and poor repurchase rate, damaging store reputation.
The customer intended to switch to a reliable manufacturer, requiring same appearance and same price system, no extra cost, fundamentally solve noise and easy damage problems by upgrading hardware accessories for long-term offline sales.
We arranged our technical team for evaluation immediately and made an efficient optimization plan. We only replaced two core functional components: first, upgraded high-quality noise reduction recording main control part to suppress noise from circuit source for pure clear recording; second, adopted reinforced button accessories with improved force structure to withstand frequent pressing without deformation, collapse or damage.
All extra costs of accessory upgrading and structure optimization were undertaken by our factory. No price increase, no sample fee and no modification fee. Free samples were provided for offline store trial, and the feedback showed much better sound quality, hand feeling and durability than old products.
After bulk supply, there were zero complaints and zero quality returns in offline sales with good market reputation. We established a exclusive supply file to lock quality, delivery time and price, provide stable quarterly restock and free minor design adjustment for lifetime.
The customer praised our strong technical capability and efficient problem-solving ability. They appreciated that we optimized products and shared upgrading costs without raising prices. We have signed an annual strategic supply agreement, and the customer plans to launch in-depth cooperation on more pet puzzle product
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